analytics roi

A:360 Podcast #16 – Measuring Analytics ROI

Today’s A:360 discusses a few suggested ways to measure the return on investment (ROI) for your analytics initiatives. A common question I receive is “how do we determine the effectiveness of our analytics efforts?”. This podcast’s intent is to present a few possible ways to answer that very question about measuring analytics ROI. Watch and […]

A:360 Podcast #15 – A Phased Approach to Analytics

Today’s A:360 discusses why it is highly recommended that most organizations take an iterative, phased approach to developing their analytics solution. Watch and Listen Click to Watch on YouTube. Listen to the Podcast Click to Listen on SoundCloud Click to Listen on iTunes Read the Transcribed Audio Hey everyone. Welcome to today’s A:360. My name […]

Third Stage of Analytics Maturity: Analytical Aspirations

In my last post, I described the characteristics of organizations at the second, “Localized Analytics” stage of the analytics maturity model. In this post, we will dive into what an organization at the third stage, known as the “Analytics Aspirations” stage, of the analytics maturity model looks like. These posts on analytics maturity stages are […]

Brewster Knowlton podcast

Guest Podcast from Best Innovation Group: Becoming Data-Driven

I had the great pleasure of having a podcast discussion with John Best of the Best Innovation Group through the BigCast podcast. During this conversation we cover a few major topics: The six characteristics of a data-driven organization. Using data warehouses to improve the question-and-answer process while analyzing data. Why data warehouses can sometimes be […]

data analytics for credit unions and banks

5 Reasons to Invest in Data Analytics in 2017

2016 was a great year for analytics throughout many industries. The financial industry seemed to especially embrace analytics and take the necessary first steps towards becoming a more data-driven industry. Back in the beginning of 2016, I published an article titled “5 Reasons to Invest in Data and Analytics in 2016”. Most (if not all) […]

Second Stage of Analytics Maturity: Localized Analytics

In my last post, I talked about some of the defining traits of an organization at the lowest, first, stage of the “Analytics Maturity Curve”. The second stage of the “Analytics Maturity Curve” is what Tom Davenport refers to as the “Localized Analytics” stage. Common Traits of This Stage The “Localized Analytics” stage is a […]

analytics maturity

First Stage of Analytics Maturity: Analytically Impaired

Where does your organization lie on the analytics maturity curve? This question is functionally equivalent to: What is the state of data analytics at your organization? How do we compare to others in the areas of business intelligence, data, and analytics? With regards to analytics, what the heck are we doing right and wrong? If […]