Why The Knowlton Group?

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Here at The Knowlton Group, we believe that every organization - no matter their size - can become data-driven. Whether you are a $200 million credit union or a $10 billion institution, every organization has the ability to become data-driven. You don't need to be the size of Facebook, Amazon, Netflix, or Google to leverage the power of data and analytics.

How do we help? We believe that the best data and analytics program starts with a great strategy and clearly defined roadmap and implementation plan. Our personalized approach to each engagement ensures that the specific needs and goals of your financial institution are captured for maximum results.

We offer several services to enable your bank or credit union to become a data-driven organization:

If you believe, as we do, that your organization can and should become data-driven, send us an email or give us a call at 860-593-7842.

Recent Posts and Articles

  • Techniques to Combat Attrition through Analytics

    Techniques to Combat Attrition through Analytics

    You have probably heard the following statistic – it costs up to twenty-five times more for an organization to acquire a new customer than to keep an existing one. 1 Churn. Turnover. Attrition. No matter how you phrase it, losing members is an issue most credit unions struggle with on a regular basis. Attrition can […]Read More »
  • Leveraging Analytics to Increase Member Engagement

    Leveraging Analytics to Increase Member Engagement

    Who doesn’t want to improve their member’s engagement with your credit union? No one?  I didn’t think so. What’s the best way to engage our current members? How will we measure what works? These are common questions our credit union clients ask as member engagement is a vital metric to calculate. Understanding and engaging with […]Read More »
  • The Transformational Value of Prescriptive Analytics

    The Transformational Value of Prescriptive Analytics

    Why credit unions should embrace the next frontier in advanced analytics to predict and prescribe outcomes. Advances in data analytics are providing credit unions with powerful new tools to gain insights into their members’ needs and purchasing trends. From using data to assess the past (descriptive analytics) to analyzing data to understand the future (predictive […]Read More »
  • The Link Between Exceptional Member Service and Data Analytics

    The Link Between Exceptional Member Service and Data Analytics

    If your credit union is seeking new ways to deliver exceptional member experiences that drive revenue and build loyalty, it’s time to put your member data to work. By 2020, Gartner predicts that more than 40 percent of all data analytics projects will relate to an aspect of the customer experience. (1) Given how critical […]Read More »
  • Hiring a Chief Data Officer?  5 Qualities Not to Overlook

    Hiring a Chief Data Officer? 5 Qualities Not to Overlook

    With the rapid rise of data analytics, there is a high demand for a key player in the workplace — the Chief Data Officer. The CDO is quickly becoming a new hero for financial institutions ushering in digital transformation. From uncovering profitable insights to developing data-backed business strategies and keeping data systems clean and relevant—the […]Read More »

Testimonials and Recommendations

I have had the opportunity to work closely with Brewster Knowlton over the past 2 years. Brewster has been working at our facility as a contract technical resource. More specifically, Brewster has provided our facility with high quality SQL Server expertise. Brewster’s technical expertise, enthusiasm, professional demeanor and strong work ethic are to be commended.

Recently, Brewster provided an excellent, week long SQL Server training session to staff members from several different departmen…
John GoodmanApplications AnalystSaratoga Hospital